How to style boobs.

20 Jun

If I break a record for most hits on my blog in one day with that title, I can then conclude that my readership consists of a bunch of 6th grade boys who watch Project Runway.  I’m not talking about grooming areolas here, rather, how to style someone in a progression where eventually they’re going to take off their clothes.  Sounds weird, and don’t worry, I haven’t become a costume designer for porn (although I wouldn’t turn down the opportunity, sorry mom), but it’s an interesting project to conceptualize as a stylist.  Being a self-proclaimed, far from sexy person…  My underwear drawer is something similar to a stack of cotton sheets you would see sold at JCPenney, I find it hilarious that I’ve had a couple of assignments styling for a gentlemen’s magazine (saying that made me feel about 70 and Christian.)  Thinking about what provokes excitement in wardrobe is something I rarely get to do, at least that kind of excitement, but I’ve learned isn’t all that different from styling a car advertisement.  It’s what is underneath it all that get’s us move’n, but it’s also how we get to that point.  Therefore, I’ve found, and by no surprise, it all goes back to story telling.  This time it’s not only about the details in the costume that tell the story, but the process of the clothing from bare skin to fully loaded with fabric.  Even though it’s print, you have to think of it as a sequence where the end point, middle point and beginning point, you’d hope would be equally as exciting.

The hardest obstacle is to not fall into a cliché.  At the end of the day, it’s all been done, but I personally think what sells sex is confidence.  Granted, everyone has their own preferences on what wardrobe makes their hips sway.  Whether it’s butt stirrups, or wet A-shirts, it’s not going to work unless the model is comfortable.  That’s why, like with any person being shot for an editorial, it’s best to interview the subject before you go shopping to get an idea of what they’re all about.  Being naked with a room full of strangers is a enough to shake some nerves, the last thing you want is for the model to not feel their best.  They have to sell their body, like models have to sell the product.  It’s the same thing, just a little more drafty.

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